Effective Date: June 20, 2026
Last Updated: June 20, 2026
Precursor Hospitality (“Precursor Hospitality,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, submit a project inquiry, contact us, subscribe to communications, or otherwise interact with us online.
This Privacy Policy applies to the website where it is posted, including any related pages, forms, landing pages, or online services operated by or on behalf of Precursor Hospitality.
By using our website or submitting information to us, you acknowledge that you have read and understood this Privacy Policy.
1. Information We Collect
We may collect personal information directly from you, automatically when you use our website, and from service providers or third-party platforms that support our business.
A. Information You Provide to Us
We may collect information you choose to submit through our website forms, project-intake tools, email communications, scheduling requests, or other interactions, including:
- Name
- Email address
- Phone number
- Website or business URL
- Company, property, restaurant, hotel, or project name
- Project stage, such as early concept, pre-opening, already operating, or not sure yet
- Project priorities, such as brand identity, operations, revenue positioning, design, guest experience, or team development
- Property type, such as boutique hotel, resort, destination property, restaurant, or food and beverage concept
- Information you include in open-text fields, messages, consultation requests, or project descriptions
- Any other information you voluntarily provide to us
Please do not submit sensitive personal information through our website unless we specifically request it and it is necessary for the matter at hand.
B. Information Collected Automatically
When you visit our website, we or our service providers may automatically collect certain information, including:
- IP address
- Browser type
- Device type
- Operating system
- Referring website
- Pages viewed
- Links clicked
- Date and time of visit
- Approximate location derived from IP address
- Cookie identifiers and similar tracking information
- Website usage and performance data
This information helps us operate, secure, analyze, and improve the website.
C. Information from Third Parties
We may receive information from third-party service providers and platforms that help us operate our website and business, such as:
- Website hosting providers
- Website analytics providers
- Form-processing tools
- Email and communication platforms
- Scheduling tools
- Customer relationship management tools
- Spam-prevention and website-security services
- Social media platforms, if you interact with us there
- Publishing or newsletter platforms, such as Substack, if you choose to subscribe or interact with our content through those services
2. How We Use Personal Information
We may use personal information for the following purposes:
- To respond to inquiries, consultation requests, and project-intake submissions
- To evaluate whether a potential engagement is a fit for our services
- To communicate with you about your project, business, property, restaurant, hotel, or hospitality concept
- To provide consulting, advisory, brand, operational, design-direction, training, pre-opening, or related services
- To schedule calls, meetings, and consultations
- To send business updates, field notes, insights, or marketing communications where permitted by law
- To operate, maintain, monitor, and improve our website
- To analyze website traffic, content performance, and visitor behavior
- To protect the website, our business, users, and systems from fraud, spam, abuse, unauthorized access, or security incidents
- To comply with legal, regulatory, tax, accounting, contractual, and recordkeeping obligations
- To enforce our rights, contracts, policies, and business interests
- To support a business transaction, such as a merger, acquisition, restructuring, financing, or sale of assets
We do not use personal information for automated decision-making that produces legal or similarly significant effects.
3. Cookies and Similar Technologies
Our website may use cookies, pixels, tags, scripts, analytics tools, and similar technologies. These technologies may collect information about your device, browser, website activity, and interactions with our content.
We may use cookies and similar technologies to:
- Operate the website
- Remember website preferences
- Improve website performance
- Understand how visitors use the website
- Measure content effectiveness
- Protect against spam, fraud, bots, and abuse
- Support marketing or remarketing, if enabled
You can usually control cookies through your browser settings. Blocking or deleting cookies may affect certain website functionality.
If we use analytics, advertising, remarketing, or similar technologies, those tools may collect or receive information from our website and elsewhere on the internet. Depending on applicable law, certain uses of these technologies may be considered a “sale,” “sharing,” or use for “targeted advertising.” Where required, we will provide applicable opt-out rights.
4. How We Share Personal Information
We may disclose personal information to the following categories of recipients:
Service Providers
We may share information with vendors that help us operate our website and business, including hosting providers, form processors, analytics providers, email platforms, scheduling tools, CRM tools, security providers, professional software providers, and technical support vendors.
Professional Advisors
We may share information with attorneys, accountants, insurers, consultants, auditors, and other professional advisors.
Business Partners and Project Collaborators
Where relevant to a requested service or potential engagement, we may share limited information with contractors, consultants, creative partners, technical vendors, or other collaborators involved in hospitality, hotel, restaurant, design, brand, operational, or development work.
Legal and Compliance Recipients
We may disclose information when required or permitted by law, regulation, subpoena, court order, legal process, government request, or to protect rights, property, safety, systems, users, or business interests.
Business Transaction Parties
We may disclose information in connection with an actual or proposed merger, acquisition, financing, restructuring, sale of assets, transfer of business, bankruptcy, or similar transaction.
We do not sell personal information for money.
5. Email and Marketing Communications
If you subscribe to our communications, request updates, or otherwise opt in to receive messages from us, we may send you emails about Precursor Hospitality, field notes, hospitality insights, services, events, or related business updates.
You may unsubscribe from marketing emails by using the unsubscribe link in the email or by contacting us directly at engage@precursorhospitality.com.
Even if you opt out of marketing communications, we may still send non-marketing messages, including responses to inquiries, project communications, service-related messages, legal notices, and administrative communications.
6. Third-Party Websites, Platforms, and Links
Our website may link to third-party websites or platforms, including social media pages, LinkedIn, Instagram, Substack, external articles, publication platforms, scheduling tools, or other third-party services.
We do not control third-party websites or services. Their privacy practices are governed by their own privacy policies, not this Privacy Policy. You should review the privacy policies of any third-party services you choose to use.
7. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including:
- Responding to inquiries
- Evaluating potential engagements
- Managing client and prospective-client relationships
- Providing services
- Maintaining business records
- Resolving disputes
- Enforcing agreements
- Complying with legal, tax, accounting, and regulatory obligations
- Protecting our rights, property, users, systems, and business interests
When personal information is no longer reasonably needed, we may delete, de-identify, aggregate, archive, or otherwise handle it in accordance with applicable law and business requirements.
8. Data Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, disclosure, alteration, loss, misuse, or destruction.
However, no website, email transmission, system, or method of electronic storage is completely secure. We cannot guarantee absolute security.
You should avoid sending highly sensitive or confidential information through website forms or unsecured email unless appropriate safeguards are in place.
9. Your Privacy Choices and Rights
Depending on where you live and the laws that apply, you may have certain rights regarding your personal information, including the right to:
- Request access to personal information we hold about you
- Request correction of inaccurate personal information
- Request deletion of personal information
- Request a copy of personal information you provided to us
- Object to or restrict certain processing
- Opt out of certain marketing communications
- Opt out of certain sales, sharing, targeted advertising, or profiling, where applicable
- Withdraw consent where processing is based on consent
- Appeal a decision regarding a privacy request, where required by law
To submit a privacy request, contact us at engage@precursorhospitality.com.
We may need to verify your identity before fulfilling a request. We will not discriminate against you for exercising privacy rights.
10. U.S. State Privacy Rights
Certain U.S. state privacy laws may provide residents with additional rights. These rights vary by state and may apply depending on factors such as your location, our business activities, and legal thresholds.
Where applicable, residents of states with comprehensive privacy laws may have rights to access, delete, correct, or obtain a copy of their personal information, and may have rights to opt out of certain sales, sharing, targeted advertising, or profiling.
We do not sell personal information for money. If we use analytics, advertising, remarketing, or similar tracking technologies, certain data practices may be considered a “sale,” “sharing,” or “targeted advertising” under some state privacy laws. Where required, we will honor applicable opt-out requests.
To exercise applicable state privacy rights, contact us at engage@precursorhospitality.com.
11. California Privacy Notice
This section applies to California residents where the California Consumer Privacy Act, as amended by the California Privacy Rights Act, applies to us.
A. Categories of Personal Information We May Collect
In the past 12 months, we may have collected the following categories of personal information:
| Category | Examples |
| Identifiers | Name, email address, phone number, IP address, website URL, online identifiers |
| Customer Records Information | Contact details, inquiry details, project-intake information |
| Commercial Information | Services requested, consultation interest, project or business relationship information |
| Internet or Network Activity | Website activity, pages viewed, referring websites, browser data, device data |
| Geolocation Data | Approximate location derived from IP address |
| Professional or Employment-Related Information | Company name, role, business affiliation, project details |
| Inferences | General project interests or service preferences based on information you provide |
We do not intentionally collect sensitive personal information for the purpose of inferring characteristics about you.
B. Sources of Personal Information
We may collect personal information from:
- You directly
- Your use of our website
- Cookies and similar technologies
- Service providers
- Social media or publishing platforms, if you interact with us there
- Business contacts, referrals, or project collaborators
- Publicly available sources
C. Purposes for Collection
We collect and use personal information for the purposes described in the “How We Use Personal Information” section above.
D. Disclosure of Personal Information
We may disclose personal information to service providers, professional advisors, business partners, legal authorities, security providers, and transaction-related parties as described in the “How We Share Personal Information” section above.
E. Sale or Sharing
We do not sell personal information for money.
If we use analytics, advertising, remarketing, or similar tracking technologies, certain disclosures may be considered a “sale” or “sharing” under California law. Where required, California residents may opt out by contacting us at engage@precursorhospitality.com.
F. California Privacy Rights
California residents may have the right to:
- Know what personal information we collect, use, disclose, sell, or share
- Access personal information
- Delete personal information
- Correct inaccurate personal information
- Opt out of sale or sharing
- Limit the use and disclosure of sensitive personal information, where applicable
- Not be discriminated against for exercising privacy rights
To submit a California privacy request, contact us at engage@precursorhospitality.com.
12. International Visitors
Precursor Hospitality is based in New York, United States. If you access our website from outside the United States, you understand that your information may be collected, processed, transferred, and stored in the United States and other jurisdictions where privacy laws may differ from those in your country.
Where required by applicable law, we will use appropriate safeguards for international data transfers.
13. Children’s Privacy
Our website and services are intended for business users and general audiences. They are not directed to children under 13.
We do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13 without appropriate consent, we will take reasonable steps to delete it.
Parents or guardians who believe a child has provided personal information to us may contact us at engage@precursorhospitality.com.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised “Last Updated” date.
If we make material changes, we may provide additional notice where required by law, such as by posting a notice on the website or contacting you directly.
Your continued use of the website after an updated Privacy Policy is posted means you acknowledge the updated policy.
15. Contact Us
If you have questions about this Privacy Policy or wish to submit a privacy request, contact us at:
Precursor Hospitality
New York, NY
Email: engage@precursorhospitality.com